Co-hosted by the Korean Cultural Center in the Philippines and The Seoul Shinmun Daily, 2024 Everyone’s Kpop took center stage at SM Megamall Fashion Hall, bringing together K-pop fans and K-culture enthusiasts. The event featured the highly anticipated K-pop Cover Dance Festival, engaging stage performances, and interactive fan club activities, celebrating the vibrant influence of Korean pop culture in the Philippines.

ShowBT Philippines expertly handled the event’s execution, coordination, and management, ensuring a dynamic and well-organized experience for participants and mallgoers. Adding to its significance, the event was part of the 75th Anniversary of Diplomatic Relations between South Korea and the Philippines, further strengthening cultural ties through the shared passion for K-pop.